Comparing plans and pricing

Start for freeBuilding and previewing is free

You scope your work and view a complete draft campaign without paying. You only need a paid plan to publish to Google Ads and to use the optimization and insight features.

The pricingWhat each plan costs

All plans are monthly subscriptions (excluding VAT). If you choose to pay annually, you get 2 months free. You can find the current rate for each plan on the pricing page.

• Solo: monthly subscription for one account.
• Basic: monthly subscription.
• Pro: monthly subscription.
• Agency: monthly subscription.
• Enterprise: tailored. Get in touch for the options.

The plansWhich plan suits you

• Solo: everything for one Google Ads account, building and optimizing, insights and A/B testing, with a spend limit. Cancel monthly. Also ideal for setting up an account once and then stopping.
• Basic: building and optimizing. Up to 10 Google Ads accounts and ad spend up to 25,000 euros per month.
• Pro: for those who build and optimize regularly. More accounts than Basic and ad spend up to 100,000 euros per month.
• Agency: for agencies with multiple clients. Up to 75 accounts and ad spend up to 250,000 euros per month.
• Enterprise: a tailored plan for large advertisers and agencies, with custom arrangements for accounts and spend.