Per typeThe editor adapts to your campaign type
The editor displays exactly the components that belong to your campaign type: keywords, ads, and extensions for a search campaign; asset groups with text, images, and video for Performance Max and Demand Gen; the banner set and audiences for display; headlines, descriptions, and marketing images for an app campaign; the video, copy, and call-to-action for video; and the domain, descriptions, and page exclusions for dynamic search ads. This way you edit each type with the right fields, free from clutter.
This lets you edit not only campaigns you build in AdBuilder, but also existing campaigns you import from your Google Ads account. Changes you make to an imported campaign are pushed directly back to Google when you publish.
EditingEverything is editable inline
In the review screen you can edit every headline, description, path, keyword, bid, or setting directly. You can regenerate a single line, generate additional ads or a new ad group, and perform bulk actions.
ChecksAutomatic warnings
As you work, AdBuilder checks your headlines, descriptions, paths, keywords, and extensions in real time for character limits and policy compliance (including Google Ad Grants rules). Warnings are displayed clearly, so you don't miss anything before you publish.
RevertingVersion history and recovery
AdBuilder takes snapshots of your campaign, both manually and automatically. When you restore an earlier version, a snapshot of the current state is created first, so every step is reversible. Restoring only affects your AdBuilder campaigns, not imported Google Ads data.