AdBuilder Roadmap

Product roadmap

The features we have shipped recently, and what we are building next. Updated August 2026.

Planned

Planned
Planned

MCP server for your AI assistant

Connect AdBuilder to your own AI assistant (such as Claude or ChatGPT) so you can ask how your accounts are doing, surface wasted spend and open recommendations, and even build campaigns straight from a conversation. Read-only and strictly limited to your own accounts to start, with any changes to Google Ads behind explicit confirmation.

Planned

Editing imported campaigns

Edit campaigns imported from Google Ads in the same staged editor as the ones you build in AdBuilder, beyond just their status and budget.

Planned

Client reporting

Share clean, read-only performance reports with your clients, without giving them access to the workspace.

Planned

Feed optimization

Improve product feeds for Shopping and Performance Max in the same place you build campaigns.

Planned

Account audit scorecard

A shareable scorecard that grades an account on structure, coverage and wasted spend, for your own accounts and for prospects.

Shipped

Shipped
Shipped

Seasonality-aware recommendations

Recommendations that account for seasonal demand shifts and upcoming events, not just the last few weeks.

Shipped

Team accounts

Invite colleagues, assign accounts to individual team members and manage everything under one subscription with seats and roles.

Shipped

Impression anomaly detection

Automatic flags when impressions drop or spike unexpectedly, so you catch changes before they cost you.

Shipped

Multi-channel campaign builder

Build Search, Performance Max, Display, Demand Gen, Video, App and Dynamic Search campaigns from one guided flow, then publish straight to Google Ads.

Shipped

Import existing campaigns

Bring in the campaigns you already run in Google Ads so you see everything in one place, and adjust their status and daily budget with changes pushed straight to Google.

Shipped

Automatic ad extensions

Sitelinks, callouts and structured snippets are generated automatically within Google’s character limits, and you can regenerate any of them in a click.

Shipped

Optimization recommendations

Prioritized suggestions that explain the why and the what, from budget pacing and weak ads to keywords and landing pages, each ready to apply.

Shipped

Alerts in-app, Slack and Telegram

Get notified about budget thresholds, account issues and new recommendations where your team already works.

Shipped

Cross-account dashboard

One overview across every connected account, surfacing the accounts and the euros that need attention first.

Shipped

A/B testing for ads

Compare a control ad against a variant and let the winner run, with the results tracked for you.

Shipped

Landing-page-driven generation

Point at a page and get ad groups, keywords and ad copy grounded in its actual content.

Shipped

Interface in 29 languages

The full app, emails and help center are localized into 29 languages, with a language switcher.

Shipped

Help center and documentation

A single, searchable documentation source, available both in-app and publicly.

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More conversions from the same budget, without the hours of manual work. The AI delivers a sharp campaign, you review and publish.

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