Recommendations: ads and extensions

How the ad and extension recommendations work: strengthening weak responsive search ads and adding the extensions a campaign is missing.

Strengthen weak ads

A responsive search ad with too few headlines, thin variety, or low-performing assets has less to work with. AdBuilder spots weak ads and proposes fresh, on-brand headlines and descriptions that keep the assets already performing well and replace the weak ones, all within Google character limits.

You review every line before it goes live, and a per-field AI button lets you regenerate a single headline or description without redoing the rest.

Add missing extensions

Extensions make ads bigger and more useful, and a campaign missing them is leaving clicks on the table. AdBuilder detects which of sitelinks, callouts and structured snippets a campaign lacks and generates suitable ones for your brand.

  • Sitelinks: extra links to key pages, with descriptions.
  • Callouts: short, non-clickable selling points.
  • Structured snippets: a labeled list such as services or brands.

Edit before you publish

Every generated headline, description and extension is editable, with live character counts and policy checks, so you ship valid assets. Once you are happy, AdBuilder pushes them straight into the campaign.

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